Become a franchisee
Adopt Parfums

With over 220 stores in France, Adopt Parfums breaks market codes with its distinctive concept: offering high-quality perfumes at affordable prices. 
Our strengths: strong recruitment of new customers, a market with little competition and loyalty-building products sold in boutiques.
If you're an ambitious entrepreneur who knows how to manage a team, Adopt is for you!

The concept
Adopt Parfums

A unique concept

+120 perfumes in store in the perfume library

Exclusive fragrances made in France

Original creations by our perfumer-nose

A market-leading brand

+ More than 2.2 million loyal customers.

National communication

TV, billboards and social networks

Eco-design of our products

Support for the local industry, healthy formulas and recycling of our packaging.

A controlled investment in furniture for a unique concept!

The walking route is key, and is studied with the merchandising team for each new location. Our iconic "perfume library" will always be there for all to see!

Enter a high-potential market
and a fast-growing network

+ de 220
stores in France

Top-rated brand :
4,54/5
Avis google

Low
competition

+ over 2600
outlets in
+ more than 40 countries

50

planned openings
in 2023

Strong
sales growth on a like-for-like basis
constant

Best franchisee confidence index

At the Trophées des Meilleures Franchises de France 2024, Adopt Parfums was awarded the trophy for the best Franchisee Confidence Index 📈

Best franchises in France 2023

Grand Prix for Network Growth at the IREF 2023 Trophies

France's best franchises 2022

Winner of the Grand Prix for commercial success at the IREF 2022 Awards

Our support
made-to-measure

1
The Expansion Division

will help you study the area and find a location.

2
Merchandising and works departments

study the best route to market and draw up layout plans

3
Franchising Division

support you in preparing for the opening, training and sales force initiatives to make your store stand out from the crowd

4
Our network coordinators

we’ll pass on our know-how to help you manage and run your point of sale: merchandising, sales force…

Meet our team

We’ll come and visit your future location with you!

Nicolas Pellegrini

Responsable expansion France et Europe

Caroline Milot

Caroline Milot

Chargée d'expansion France

Nicolas Jeanjean

Chargé d'expansion France

Mathilde Morlaës

Assistante Expansion

Brand news

Officiel de la franchise 2024
Officiel de la franchise 2024
ITW de Frédéric STOECKEL, PDG Adopt Parfums sur BFM Business
ITW de Frédéric STOECKEL, PDG Adopt Parfums sur BFM Business
Pépites & Territoires bY AXA et NEXT STAGE AM
Pépites & Territoires bY AXA et NEXT STAGE AM
NEO AQUITAINS 2022 - ZOOM SUR - ADOPT PARFUMS - Prix de la Croissance en Gironde
NEO AQUITAINS 2022 - ZOOM SUR - ADOPT PARFUMS - Prix de la Croissance en Gironde
Les trophées de l'IREF 2022 : Grand Prix de la réussite commerciale
Les trophées de l'IREF 2022 : Grand Prix de la réussite commerciale
Usine de production - Adopt Parfums
Usine de production - Adopt Parfums
Retail Concept
Retail Concept
Produits
Produits
Pub TV
Pub TV
Success Story
Success Story
RSE
RSE
RSE
RSE
RSE
RSE

Our latest openings

ANNEMASSE
Centre commercial Intermarché - Juillet 2024
AVIGNON
Centre commercial Leclerc - Juillet 2024
CAHORS
Centre-ville - Juin 2024
LIBOURNE
Centre commercial - Juin 2024
SARREBOURG
Centre commercial - Juin 2024
OLIVET
Centre commercial - Juin 2024
SIN LE NOBLE
Centre commercial - Mai 2024
CAEN
Centre-ville - Mai 2024
TOULOUSE ROUFFIAC
Centre commercial Leclerc - Mai 2024
REMIREMONT
Centre-ville - Mai 2024
CHARTRES
Centre-ville - Mai 2024
BEYNOST
Centre commercial Leclerc - Mai 2024
CHARLEROI
Centre commercial - Mai 2024
IROISE
Centre commercial Carrefour - Avril 2024
LIMOGES
Centre-ville - Avril 2024
TULLE
Centre-ville - Avril 2024
ARCONNAY
Centre commercial Leclerc - Avril 2024
CREUTZWALD
Centre commercial Leclerc - Avril 2024
NIORT
Centre commercial Leclerc - Avril 2024
TOULOUSE PURPAN
Centre commercial Carrefour - Avril 2024

Conditions for becoming a Partner

Franchise

You buy, own and manage your stock.
Duration: 5 years
Opening package: €10,000 excl.
Investment
Initial stock
40,000 to €45,000 excl.
Case and installation
2,300 EXCLUDING VAT
Furniture
35,000 BEFORE TAX
Royalties
Cash register software
1380 € excl. tax/year
POS
3,000 excl. tax/year

Affiliation commission

Adopt owns the stock, manages restocking and takes back unsold items.
Duration: 5 years
Opening package: €10,000 excl.
Investment
Furniture
35,000 BEFORE TAX
Opening merchandising accessories
2,000 BEFORE TAX
Royalties
POS
3,000 excl. tax/year
Gross margin
Commission on sales paid monthly until
51,5%

Franchise

You buy, own and manage your stock.
Duration: 5 years
Opening package: €10,000 excl.
Investment
Initial stock
35,000 to €40,000 excl.
Case and installation
2,300 EXCLUDING VAT
Furniture
30,000 to €35,000 excl.
Royalties
Cash register software
1380 € excl. tax/year
POS
3,000 excl. tax/year

Layout criteria
and opportunities

Total surface area

40 to 60 sq.m.
Sales area :
25 to 50 m² of floor space

Location n°1

Leading city center or shopping mall

Catchment area

> 100,000 inhabitants within 30 min

ready for adventure?

Form for
application

Contact information:
Name*
First name*
E-mail*
Phone*
Your project:
Location*
Do you have premises?*
Personal contribution*
Are you a franchisee/partner of another chain?*
Information about the project

Merci !

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